With more than a decade of marketing experience at companies ranging from early-stage startups to publicly traded enterprises, Matt Johnston leads marketing, community management and organizational strategy efforts at Applause. As Chief Marketing & Strategy Officer, he leads the company’s large-scale initiatives around expansion and partnership formation. He also oversees awareness of the Applause brand and management of the company’s global community of professional software testers. Prior to joining Applause, Matt served as VP of Marketing at crowdsourcing pioneer, OnForce. Before that, he was the Director of Marketing at Mimeo.com and worked at Herman Miller as a commercialization strategist. Matt earned a B.A. in Marketing from Calvin College, as well as an MBA in Marketing & Technology from New York University’s Stern School of Business.
Matt Johnston – Chief Marketing & Strategy Officer, Applause
LinkedIn: Matthew Johnston
Past Events: STARWest, CTIA, Mobile App World, FutureM, Enterprise 2.0